Social Media Specialist

We are looking for a Social Media Specialist who is passionate about storytelling, social media, and creating a meaningful employer brand. The purpose of this role is to manage and coordinate our employer branding related social media presence globally in Kalmar. This is a new role (in newly branded Kalmar) and reports to Global Head of Talent Acquisition in HR.

The position is offered on a fixed-term basis and is located in Helsinki, Finland.

Main tasks and responsibilities
– Develop and execute a social media strategy that highlights the employer brand on digital social media platforms and other relevant sites
– Create engaging and creative recruitment marketing campaigns that capture attention of talents
– Create compelling multimedia content that showcases the company culture, employee stories, and career opportunities
– Engage with social media audiences to foster community engagement and brand loyalty
– Analyze and report on social media performance to optimize strategies and improve KPIs
– Assess trends in social media, employer branding, and adapt approaches accordingly
– Act as a liaison between the communications and HR to ensure employer branding is woven into every aspect of social media content and strategy.

What you’ll need to succeed
– 3-5 years of proven experience in social media management
– Understanding of employer branding and how to leverage social media to attract and retain talent
– Demonstrated ability to create impactful and engaging recruitment marketing campaigns that capture attention
– Proficient in social media tools and analytics platforms
– Excellent writing and editing skills, with the ability to craft messages tailored to specific audiences
– Experience working in an international environment, managing global campaigns
– Fluency in English is required; proficiency in one or more European languages is a plus
– Understanding of local social media trends globally.

What we offer
– Opportunities to grow your career in a global environment with extensive professional development
– Our culture promotes continuous learning and development, supported by our internal platform, LEARN, offering hundreds of online courses on various topics
– We prioritise work-life balance, providing flexible working hours and a hybrid work model tailored to meet both your needs and those of your team
– A fixed monthly salary, determined by your experience and skills, along with a performance-based bonus system
– Benefits like a mobile phone, and Edenred lunch and well-being benefit, which can also be used for commuting or health services
– We offer comprehensive healthcare through Mehiläinen, supplemented by our health insurance fund for additional well-being coverage
– A place where you can make a real impact with long-term career prospects and meaningful opportunities
– As a proud member of the UN Global Compact initiative, Kalmar is committed to sustainable and ethical business practices

Visit our website to learn more about why Kalmar is a great place to work and meet our people.
Interested to join?

At Kalmar, you’ll be part of an innovative company committed to sustainability and safety, working in a collaborative, multinational, and inclusive environment. This is your chance to make a significant impact, shaping and building our employer brand on a global scale while connecting with teams across the world. Join us and help us create a brighter future!

Apply until 3rd of January, 2025 and become part of Kalmar’s inspiring global community!