Digital Activation Manager

We are now seeking a Digital Activation Manager, Finland to help us drive consumer engagement through world-class digital activations. You will have the opportunity to work with Santa Maria and Paulig -brands and contribute to their success in the retail channel. You own the planning and execution of the digital activation calendar and activities including retailers’ digital and eCommerce channels. You will be based in Helsinki and report to the Head of Regional Marketing, Retail, North-Eastern Europe.

This is a fixed-term position until the end of December 2025.
 
What you will do  

– Define the local digital marketing activations as part of the local annual marketing plan and ensure that the digital activations support the local marketing plan in an effective way
– Be responsible for the always-on digital content calendar and the content management for own and customers’ digital channels in close cooperation with marketing and sales teams
– Secure SEO in our own channels, and in prioritized retailers’ eCommerce platforms (digital shelf)
– Constantly optimize and measure the activations and look for opportunities for improvement

What we expect from you 

– Business-minded marketing expert with background in FMCG sector
– At least 3 years’ experience in a digital marketing role
– Hands on experience in digital/social media planning and analytics
– Understanding of the digital marketing channels and platforms 
– International mindset, inspiring, innovative, analytical, and result oriented. Making things happen. 
– Bachelor’s in business administration or equivalent 
– Fluency in Finnish and English on a professional level, both verbal and written
 
At Paulig, we value every person as an individual and a professional and expect the same from you. Like us, you strive for excellence in everything you do. You enjoy working with people with different backgrounds and are relationship oriented. The ability to cooperate and communicate with others is a key for success in this role.   
 
What we offer 

– You will get to work with iconic brands and high-quality products full of flavour
– You will be a part of a passionate, international team working as visionaries of the food industry 
– Your well-being is important for us. We provide our employees a great range of benefits and take well-being into account with everyday life at Paulig
 
More information and how to apply: 

We look forward receiving your applications as soon as possible but latest August 18th.  
For questions regarding the open position, you can reach out to the recruiting manager, Stina Rautala, mobile +358503549088 on Friday, August 16th at 09:00-11:00.